Flirting with excellent concepts

Next time it begins to rain and you grab your folding umbrella spare an idea for Slawa Duldig. She was the Viennese sculptress who developed and patented the gadget back in 1929 and it’s been keeping individuals dry since. The birth of this, like so lots of developments, was not in the research study laboratories of a big business however as an outcome of her disappointment with the big heavy and awkward umbrellas of her time. Together with lots of user innovators her issue to resolve an irritating issue led her to produce an option from which much more people can benefit.

This video/podcast takes a look at user development of this kind and attempts to extract some lessons for development management.

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